Our clients

We have filmed everything from the World Economic Forum in Davos to the Miss Universe pageant, EY’s Entrepreneur of the Year ceremony, a Taylor Swift concert, a Kardashians UK tour and a series of round tables for the Financial Times. Our filmmakers are discreet when they need to be and always professional. You can trust them to respectfully deal with your speakers, celebrities and talent while causing minimal disruption to the core event, and they will expertly identify and highlight the key messages from your event.

Whether you need filming for a single event or a subscription package for a series, we are flexible to suit your needs – our team is accustomed to working after hours to cover events and if fast turnarounds are required, they will do what it takes to meet your deadline.  Continue reading below for our event video production tips.

A picture of a drone in the air, with a stage set in the back ground, on the event video production page.

Our event video production tips

Plan, plan, plan

Planning is the key to successful event video production. Events can be unpredictable and you need to be prepared for anything. From technical design and management, to equipment, crew, and liaising with the AV team (who are setting up sound and lighting for the audience, not the filming), it’s essential to conduct a full risk assessment and develop contingency plans in advance. You only have one opportunity to get your event filming right!

And plan some more

Think about how you are going to use your event video – who is going to see it, how will it be delivered to them, and what do you want them to do after watching it? This will help you make important choices about filming locations (indoor / outdoor), formats for delivery, calls-to-action, timings and equipment and it will guide your decisions around how important a fast turnaround is.

Choose equipment

Every event is different. Some call for drone filming. Others simply require a cost-effective single camera solution. While others are large, multi-camera affairs requiring vision-mixing, directors and sound engineers. The equipment used by your event video production team really matters.

Get soundbites

Authentic, honest vox pops from attendees, talent and guests are essential for creating an event video that really resonates with your wider audience and with those who weren’t able to attend. It’s therefore worth appointing a specialist producer to find interviewees, ask the right questions and make them feel comfortable on camera.

Capture highlights

A beautifully produced highlights video will capture the best moments from the event and package them into a short, easily digestible piece of content that can be used for post-event marketing to attendees and to your wider community.

Blend in

Your production team needs to capture the event without impacting it too much. This means using minimal crew but doing it effectively and ensuring that they can adapt how they work to reflect the mood of your event.

Enhance in post

Post-production is where you use high-level video editing to engross your audience. From sound design to colour correcting, 2D and 3D animation, motion graphics and stings, this is where you turn your event footage into something spectacular. Remember that post production takes time, so if fast turnaround is required, keep it simple.

Work as a team

Whoever is producing your event video should be liaising closely with your marketing team throughout, to make sure no time is lost between filming and publishing a final, signed-off version of the video. They should be responding to changes or unexpected elements and identifying opportunities for beautiful content in real time.

TopLine have been nothing but exceptional. A first class service throughout that’s required them to be extremely flexible, enthusiastic and work to very tight deadlines. TopLine grasped what Purplebricks was about and our objectives from day one, delivering several videos which are highly engaging and communicate Purplebricks’ services in a creative and digestible format – we love them! I personally found TopLine a very supportive agency, as I am part of a smaller team, I needed that extra support at times which seen them often going above and beyond what was required, without ever having an issue in doing so. The impression you’re left with is that you are their sole client. I very much respect what the whole team do at TopLine and have confidence we’re going to make some more great videos in the near future.

David Kelley UX & Conversion Manager, Purple Bricks

Ready to discuss your event video production requirements with an expert? Contact our managing director, Jamie for a quick chat and a fast quote.

Contact Jamie